Jane Hertzmark Hudis
Jane Hertzmark Hudis
Executive Vice President, Chief Brand Officer
Jane Hertzmark Hudis is Executive Vice President, Chief Brand Officer. A highly respected leader in the beauty industry, Ms. Hertzmark Hudis is responsible for shaping and advancing the company’s world-class portfolio of brands across key categories, including Skin Care, Makeup, Fragrance, Hair Care and Couture. She leads enterprise-wide brand strategy.
Throughout her 39-year tenure with the company, Ms. Hertzmark Hudis has built a reputation as a visionary brand-builder, driving innovation, creativity, and exceptional global growth. Her expertise spans brand marketing, product development, digital transformation, and talent elevation. She is widely recognised for leading the turnaround and modernisation of Estée Lauder, the company’s flagship brand, delivering remarkable results across geographies and generations.
Starting in 2016, Ms. Hertzmark Hudis has been responsible for a powerful portfolio of brands, first as Group President and, later, as the first woman to be named Executive Group President at ELC in 2020. She has played a critical role in developing and scaling brands globally, fostering breakthrough innovation, and driving category leadership. A true globalist, Ms. Hertzmark Hudis understands the nuances of local consumers, ensuring that each brand resonates authentically in diverse markets while maintaining its identity.
A passionate advocate for leadership development, inclusion, and diversity, Ms. Hertzmark Hudis co-founded ELC ’s Women’s Leadership Network (WLN) in 2017 to inspire and support women across the organisation. WLN has since grown into ELC’s largest employee resource group.
Ms. Hertzmark Hudis serves on the Board of the Fashion Institute of Technology (FIT) Foundation and is an honorary member of FIT’s Executive Committee of the Cosmetics and Fragrance Marketing and Management Graduate Programme. She is also a member of the Advisory Board of the Breast Cancer Research Foundation (BCRF), which in partnership with ELC , has raised over $100 million for life-saving breast cancer research.
Recognised among Fairchild Media Group’s “50 Most Powerful Women” in 2021, Ms. Hertzmark Hudis has received numerous industry honours, including the FIT Vanguard Award, the WWD Beauty Inc. Beauty Newsmaker Award, and the CEW Achiever Award.
She holds a B.A. from Vassar and an M.B.A. from Columbia Business School.
