United States
The Estée Lauder Companies Launches New Corporate Site Worldwide
Company Feature, Sep 23, 2016
September 23, 2016 -- Today marks the launch of ELCompanies.com, our newly designed corporate website which reinforces The Estée Lauder Companies position as the Global House of Prestige Beauty. ELCompanies.com was created to be a beautiful, modern, best-in-class site to serve as the face and voice of the Company around the world.
“We are incredibly proud of the new ELCompanies.com, which marries the highest design aesthetic with cutting-edge functionality that will increase a visitor’s understanding of the scope, reach and impact of The Estée Lauder Companies. We have created this site for our key stakeholders including global job seekers, investors, and media,” said Alexandra C. Trower, Executive Vice President, Global Communications.
ELCompanies.com Content Highlights
ELCompanies.com brings The Estée Lauder Companies to life with original content that emphasizes the global nature of the business and our diverse portfolio of 25+ prestige brands. A broad spectrum of employees and executive leaders are featured in elegant photography and video adding personal insights about working at the Company. Iconic still life imagery — as well as illustrations curated from Donald Robertson’s gallery of work — punctuate the pages, lending a distinctive look and feel to the site.
Core content is organized in the Who We Are, Our Brands and Our Impact sections, with audience-specific content covered in Talent, News & Media, Investors and Suppliers. Other site features include: Key Moments — an elaborate timeline that celebrates the Company’s heritage and the Lauder family with rarely seen images from The Estée Lauder Companies’ archives — and Global Operations, an interactive map that illustrates the Company’s footprint including countries where brands are sold and locations where The Estée Lauder Companies operates.
The site has been developed with responsive design for desktop, tablet and mobile viewing. Launching in English, ELCompanies.com has been built to accommodate future local language versions.