NEW YORK--(BUSINESS WIRE)--Oct. 1, 2012--
William P. Lauder, Executive Chairman of The Estée Lauder Companies
(NYSE: EL), rang the The Opening BellSM at the New York Stock
Exchange (NYSE) earlier today in celebration of the 20th
Anniversary of The Estée Lauder Companies’ (ELC) Breast Cancer Awareness
(BCA) Campaign and in dedication to the life and legacy of BCA Campaign
founder and iconic Pink Ribbon co-creator, Mrs. Evelyn H. Lauder. To
mark this special occasion, several colleagues from the Company who have
been personally touched by breast cancer, along with four researchers
whose grants are underwritten by ELC through The Breast Cancer Research
Foundation®(BCRF), joined Mr. Lauder on the podium.
(Photo: Business Wire)
The 2012 Campaign theme, “Courage. Believe in a world without
breast cancer. Know we’re here until its true.” highlights
the Company’s 20 year commitment to defeating breast cancer through
education and medical research. This milestone year is dedicated to the
tremendous courage of Evelyn Lauder and her unwavering commitment to
eradicate breast cancer.
In 1992, during a time when breast cancer was rarely openly discussed
and research for the disease minimally funded, Evelyn Lauder launched
The BCA Campaign to raise awareness and encourage women everywhere to
practice breast health. Until her passing in November 2011, she worked
tirelessly in her crusade, helped save countless lives and raised
millions of dollars to find a cure.
Two decades later, The BCA Campaign is active in more than 70 countries,
has raised more than $35 million to fund 140 BCRF grants for medical
research, and this year alone supports 12 research grants across the
globe.
“This year’s BCA Campaign is dedicated to my mother, Evelyn Lauder, and
to those who have shown courage – whether personally facing breast
cancer, bravely standing by a loved one afflicted with the disease or
fearlessly spreading the word about breast health.” said William Lauder.
“We honor my mother’s legacy by uniting at the New York Stock Exchange,
throughout New York City and around the world to carry on her commitment
to defeating breast cancer through awareness, education and medical
research. Together, we are closer than ever to making breast cancer a
disease of the past – in fact, we now know that if breast cancer is
detected early and localized, 90% survive more than five years.”1
Throughout October, The BCA Campaign will continue to reach countless
people worldwide by spreading its lifesaving awareness message globally
in the hope of a world in which breast cancer no longer exists.
Photos are available via Associated Press/New York (212.621.1902),
Reuters America (646.223.6285), Getty Images (646.613.4141), Bloomberg
Photo (212.617.3420) and European Press Agency (917.670.1323).
FOR MORE INFORMATION
The Estée Lauder Companies’ Breast Cancer Awareness Campaign is devoted
to defeating breast cancer through education and medical research.
www.bcacampaign.com
www.facebook.com/bcacampaign
THE ESTÉE LAUDER COMPANIES INC.
The Estée Lauder Companies Inc. is one of the world’s leading
manufacturers and marketers of quality skin care, makeup, fragrance and
hair care products. The Company’s products are sold in over 150
countries and territories under the following brand names: Estée Lauder,
Aramis, Clinique, Prescriptives, Lab Series, Origins, M•A•C, Bobbi
Brown, Tommy Hilfiger, Kiton, La Mer, Donna Karan, Aveda, Jo Malone,
Bumble and bumble, Darphin, Michael Kors, American Beauty, Flirt!,
GoodSkin Labs, Grassroots Research Labs, Tom Ford, Coach, Ojon,
Smashbox, Ermenegildo Zegna and AERIN Beauty.
1 American Cancer Society (www.cancer.org)
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20121001006800/en/
Source: The Estée Lauder Companies Inc.
The Estée Lauder Companies Inc.
Investor Relations
Dennis
D’Andrea, 212-572-4384
[email protected]
or
Media
Relations
Bari Seiden, 212-572-4475
[email protected]
